4.8rating from42reviews
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The #1 Google Media Buying Agency for e-commerce

We scale your DTC brand with Google Ads!

As a specialised Google Ads agency for e-commerce, we combine strategy, data and creative into measurable growth — an average ROAS of 3+.

100+ clients grow daily with Optimzd
Sporty woman on phone looking for new sports shoes
Dark sports shoes
Sports Shoes€79.99

www.your-webshop.com

Conversions
470%
Chart showing rising conversions & conversion value
Conversions
Conversion value
★4.8/5 from 42 reviews
✓Google Partner
✓100+ clients
✓ROAS 3+ on average
✓Cancel monthly
Transparent pricing

One rate that grows with you

No fixed retainer, no long contracts. You pay a percentage of your advertising budget — the more you grow, the lower your rate. See exactly what you pay.

View pricing

A trusted network

At Optimzd we believe in the power of strong partnerships. We see every relationship as valuable and are fully committed to a close collaboration and shared growth. Your success is our driving force.

Become a partner

How does OPTIMZD work?

With our 6-step plan we set up profitable and scalable campaigns for you within a short time.

1

Growth scan

Book a free consultation to find out how we can help your business scale.

2

Onboarding

During this process, we share strategies and start your onboarding as a client.

3

GMC setup

If you have a Google Merchant Center, we can get started right away. If not, we will help you with this through our trusted partners.

4

Campaign

We launch the campaigns, after which the first relevant results become visible.

5

Updates

In addition to regular updates, we schedule weekly or monthly evaluation moments to continue growing in a focused way.

6

Results

We monitor, test and optimise to achieve consistent growth and a strong ROAS.

What our clients have to say

Photo of Chiara & Sophie
Chiara & Sophie
E-commerce entrepreneurs

We have been working with Optimzd for a year now and are very satisfied. Communication is smooth and fast, and we work in a goal-oriented manner. The agreed targets are being achieved, and what we especially appreciate is that people actively contribute ideas outside the standard range of tasks. This is how we are taking steps together to position our brand even more strongly in the market.

Photo of Alexander
Alexander
E-commerce entrepreneur

Communication with Optimzd is great: fast, clear and easily accessible. The results are exactly as previously discussed, which gives confidence. I know what to expect and everything just works as it should. Pleasant cooperation!

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Adam
E-commerce entrepreneur

The cooperation with Optimzd is smooth and professional. Communication is smooth and everything is picked up neatly and on time. The results are on target and it is nice that people are actively involved in continuing to achieve those goals. If you have any questions or details, we can always switch quickly. In short: a reliable partner that thinks along and delivers.

Photo of Joey
Joey
E-commerce entrepreneur

The cooperation with Optimzd is really great. In the past, I advertised via Pinterest, but that was not in line with what we now achieve via Google Ads. Thanks to their strategy and focus on a ROAS of 3+, every euro you invest is worth it. Communication is clear, fast and you always get immediate help when needed. Thanks to Optimzd I have scaled my webshop to over €100,000 in revenue with a 30% profit margin. Absolutely recommended.

Photo of Jop
Jop
E-commerce entrepreneur

Although we've only been working together for a short time, I'm already very satisfied with Optimzd. They have a lot of knowledge and always come up with an appropriate solution for the challenges associated with e-commerce. Communication is easy and fast, they are ready even outside office hours. In short: a reliable and involved partner you can count on.

Photo of Marc
Marc
E-commerce entrepreneur

Communication with Optimzd is fast and flexible. We respond immediately to both urgent and less urgent matters. Since the collaboration, our sales via Google Ads have exploded. The campaigns are sharply designed, targeted and result in visibly more website visits and orders.

Photo of Dominique
Dominique
E-commerce entrepreneur

Outstanding experience with Optimzd for Google Ads. Communication is clear and fast, they think proactively and are always easily accessible. We structurally achieve a ROAS of 3 or higher, which is truly exceptional in this market.

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Koen
E-commerce entrepreneur

Very satisfied with the cooperation with Optimzd. They respond quickly, explain everything clearly and keep you well informed about the steps they are taking.

Photo of Chester
Chester
E-commerce entrepreneur

I have been working with Optimzd on my Google projects for several months now and am extremely satisfied with the results. The commitment and dedication are exceptional. It doesn't feel like you're just another client, but truly a priority.

Photo of Jericho
Jericho
E-commerce entrepreneur

The cooperation with Optimzd is very pleasant. Communication is fast and to the point, with a clear explanation of what is happening and why. We achieve consistent results, such as a ROAS of 3+ on our German store.

The 6 Ps for maximum performance

Performance

We continuously optimise to make your campaigns as profitable as possible.

Pace

Speed creates momentum, and that's what scaling means to us!

Personalization

Weekly or monthly calls about how your campaigns are performing.

Proactivity

We don't wait — we spot the signals, test and keep adjusting for more growth.

Partnership

We treat your business as if it were our own

Prices

A transparent pricing model that safeguards your profitability.

Results from our clients

Description

In December 2025 the campaigns generated €212K in revenue against €60.7K in ad spend, resulting in a ROAS of 3.49. The cost per conversion (€12.30) remained under control. Performance was stable and profitable throughout the period with a consistent cost-to-revenue ratio.

Niche

Webshop

Before Optimzd
July 1, 2025
Started from 0
Monthly revenue
€0
Ad spend
€0
CPA
€0
ROAS
0
After Optimzd
December 28, 2025
After 5 months
Monthly revenue
€212.000
Ad spend
€60.700
CPA
€12,30
ROAS
3.49

Frequently asked questions

What does it cost to outsource Google Ads?
At OPTIMZD you pay no fixed retainer, but a percentage of your monthly Google Ads spend on a tiered scale: 10% on the first €10,000, 9% between €10,000 and €30,000, 8% between €30,000 and €80,000, 7% between €80,000 and €150,000 and 6% above €150,000. Each bracket rate applies only to the spend within that bracket, not to your entire budget, so your effective rate falls as you grow. We invoice monthly based on your actual spend from the previous month and the collaboration can be cancelled monthly. For some profiles we work with a fixed rate instead of a tiered scale: local businesses start from €300 per month, and for brands we use fixed monthly fees from €1,500. Our pricing page shows the full scale together with a calculator. During a no-obligation introductory call we look at your situation and advise which model best fits your goals.
What makes you different from other marketing agencies?
We do 100% Google Ads and nothing else: no general marketing packages, no bolt-on extras, no juniors on your account. That specialisation is what lets us deliver measurably better results for businesses that genuinely want to grow — an average ROAS of 3+ across more than 100 clients. In practice that means the following. Your account is led from day one by a senior strategist who has grown e-commerce businesses themselves. We work to six principles — Performance, Pace, Personalisation, Proactivity, Partnership and Pricing — and manage the full spectrum: Search, Performance Max, Shopping and Demand Gen, including your product feed and Merchant Center. You pay for performance rather than by the hour, and the collaboration can be cancelled monthly. We don't wait until you flag a problem: we spot the signals, test and keep adjusting.
How fast do I see results with Google Ads?
Depending on your market and goals, we often see improvement within a few weeks: more traffic, better visibility and higher conversions. How fast that happens depends on your niche, your competition and whether there is already historical data in your account — an account starting from zero needs learning time before the bidding strategies can steer reliably. The process runs in six steps: growth scan, onboarding, Merchant Center setup, campaigns live, updates and results. As soon as the campaigns are live, the first relevant results become visible. After that we combine short-term optimisations with a strategy for sustainable growth: we monitor, test and adjust until the ratio between cost and revenue is stable. To illustrate: in November 2025 we generated €310,000 in revenue for a webshop on €85,100 of ad spend, a ROAS of 3.65 at a cost per conversion of €13.66.
How do I stay involved with my campaigns?
You stay involved through fixed evaluation moments: weekly or monthly calls in which we go through performance and decide the next step together, supported by regular updates and clear reporting. You always stay in control; we do the operational work. Transparency is not a side note here but the starting point. You advertise from your own Google Ads account and pay Google directly, so you can see your campaigns, costs and conversions for yourself at any moment. You remain the owner of all your accounts, assets and data — including when the collaboration ends. The reports show what changed, why, and what the effect was on your revenue and ROAS. In urgent situations we act quickly, including outside office hours. Want more or fewer calls? We adjust: weekly works well in a scaling phase, monthly once an account is running stably.
Who are your services suitable for?
Our services are aimed at businesses that want to grow through Google Ads, and we work with three clear profiles: webshops and e-commerce brands, brands building visibility and brand growth, and local businesses that want to attract customers from their own region. Whether you are just starting out or already running ads, we help you get more return from your ad budget. Each profile has its own pricing model: e-commerce works on a commission basis of 10% of monthly ad spend up to a maximum of €4,500, brands pay a fixed monthly fee from €1,500, and local businesses start at €300 per month. No Google Merchant Center yet? Then we set it up with you, or help you through our trusted partners. In a free 30-minute growth scan we look at whether Google Ads is the right choice for your situation.
Is there a minimum contract period?
No. There is no minimum contract period and no lock-in: our collaboration can be cancelled monthly. We believe in delivering results, not in clinging to contracts. In practice that means the following. Your invoice follows your actual Google Ads spend from the previous month, so you never pay upfront for a period in which we have not yet done anything for you. You advertise from your own account and pay Google directly, and you remain the owner of all your accounts, assets, campaigns and data. If the collaboration ends, nothing is lost and nothing has to be migrated. We see that as the sharpest incentive for ourselves: every month we have to prove again that we are adding value. That is why we prefer performance-based rates and fixed evaluation moments over long contracts and legal lock-ins. [[TODO: confirm the formal notice period]]

Start scaling your business today

With a smart strategy and continuous optimisation, we help your business grow sustainably. Together we'll scale your business with Google Ads.

Contact us
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100+ clients grow daily with Optimzd