4.8rating from42reviews
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For e-commerce

Scale your store rapidly with Google Ads

We help your webshop grow with an approach built around profitable scalability. With smart optimisations, strong campaigns and sharp analysis, we build higher revenue and a healthy ROAS, fully tailored to your situation.

Client DominiqueClients Chiara & SophieClient Marc

100+ clients grow daily with OPTIMZD

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Why do e-commerce clients choose OPTIMZD?

Fast scaling

Found a winning product? We make sure your campaigns grow at lightning speed.

No experience needed

We take care of everything from A to Z, including Merchant Centre and smart campaigns.

Quick, direct communication

We respond quickly, even outside office hours for urgent situations.

Result-oriented pricing

You pay based on performance, with no surprises or fixed monthly costs.

We know your challenges

Rejections, unstable shops, low margins... We solve it for you.

Full focus on results

Focused on growth, with transparent results you can genuinely build on.

Results achieved for e-commerce clients

Description

In December 2025 the campaigns generated €212K in revenue against €60.7K in ad spend, resulting in a ROAS of 3.49. The cost per conversion (€12.30) remained under control. Performance was stable and profitable throughout the period with a consistent cost-to-revenue ratio.

Niche

Webshop

Before Optimzd
July 1, 2025
Started from 0
Monthly revenue
€0
Ad spend
€0
CPA
€0
ROAS
0
After Optimzd
December 28, 2025
After 5 months
Monthly revenue
€212.000
Ad spend
€60.700
CPA
€12,30
ROAS
3.49

What our clients have to say

Photo of Chiara & Sophie
Chiara & Sophie
E-commerce entrepreneurs

We have been working with Optimzd for a year now and are very satisfied. Communication is smooth and fast, and we work in a goal-oriented manner. The agreed targets are being achieved, and what we especially appreciate is that people actively contribute ideas outside the standard range of tasks. This is how we are taking steps together to position our brand even more strongly in the market.

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Alexander
E-commerce entrepreneur

Communication with Optimzd is great: fast, clear and easily accessible. The results are exactly as previously discussed, which gives confidence. I know what to expect and everything just works as it should. Pleasant cooperation!

Photo of Adam
Adam
E-commerce entrepreneur

The cooperation with Optimzd is smooth and professional. Communication is smooth and everything is picked up neatly and on time. The results are on target and it is nice that people are actively involved in continuing to achieve those goals. If you have any questions or details, we can always switch quickly. In short: a reliable partner that thinks along and delivers.

Photo of Joey
Joey
E-commerce entrepreneur

The cooperation with Optimzd is really great. In the past, I advertised via Pinterest, but that was not in line with what we now achieve via Google Ads. Thanks to their strategy and focus on a ROAS of 3+, every euro you invest is worth it. Communication is clear, fast and you always get immediate help when needed. Thanks to Optimzd I have scaled my webshop to over €100,000 in revenue with a 30% profit margin. Absolutely recommended.

Photo of Jop
Jop
E-commerce entrepreneur

Although we've only been working together for a short time, I'm already very satisfied with Optimzd. They have a lot of knowledge and always come up with an appropriate solution for the challenges associated with e-commerce. Communication is easy and fast, they are ready even outside office hours. In short: a reliable and involved partner you can count on.

Photo of Marc
Marc
E-commerce entrepreneur

Communication with Optimzd is fast and flexible. We respond immediately to both urgent and less urgent matters. Since the collaboration, our sales via Google Ads have exploded. The campaigns are sharply designed, targeted and result in visibly more website visits and orders.

Photo of Dominique
Dominique
E-commerce entrepreneur

Outstanding experience with Optimzd for Google Ads. Communication is clear and fast, they think proactively and are always easily accessible. We structurally achieve a ROAS of 3 or higher, which is truly exceptional in this market.

Photo of Koen
Koen
E-commerce entrepreneur

Very satisfied with the cooperation with Optimzd. They respond quickly, explain everything clearly and keep you well informed about the steps they are taking.

Photo of Chester
Chester
E-commerce entrepreneur

I have been working with Optimzd on my Google projects for several months now and am extremely satisfied with the results. The commitment and dedication are exceptional. It doesn't feel like you're just another client, but truly a priority.

Photo of Jericho
Jericho
E-commerce entrepreneur

The cooperation with Optimzd is very pleasant. Communication is fast and to the point, with a clear explanation of what is happening and why. We achieve consistent results, such as a ROAS of 3+ on our German store.

Frequently asked questions

What makes OPTIMZD different from other agencies?
We work in a hyper-focused way, fully centred on growth and ROAS. No standard packages, but an approach that fits your shop, your margins and your market. On top of that, we keep communication personal, clear and to the point. Concretely: your account is led from day one by a senior strategist who has grown e-commerce businesses themselves — no juniors, no bolt-on extras. We manage the whole picture: Search, Performance Max, Shopping and Demand Gen, plus your product feed and Merchant Center, because a clean feed is the foundation for profitable Shopping campaigns. You pay based on performance: 10% of your monthly ad spend up to a maximum of €4,500, with no fixed monthly costs and cancellable monthly. We know the bottlenecks webshops run into — disapprovals, unstable shops, thin margins — and we solve them for you. Find a winning product and we scale your campaigns at lightning speed.
How much budget do I need to get started with Google Ads?
That depends on your niche and country, but we always recommend a budget that leaves room to gather enough data and optimise profitably. During an introductory meeting we look together at what is realistic and appropriate for your situation. Why that is not a fixed amount: the click prices in your category, your margin and your average order value together determine how much spend is needed before the bidding strategies can steer reliably. Too little budget means too few conversions, and too few conversions means Google keeps learning without optimising. Count on two items: the advertising budget you pay directly to Google from your own account, and our fee of 10% of your monthly ad spend up to a maximum of €4,500. In the free 30-minute growth scan we work through what your budget can realistically deliver in your market. [[TODO: confirm the minimum monthly ad budget for e-commerce]]
Does Google Ads work for every e-commerce company?
Basically, yes. Google Ads is scalable for almost any online store, but the level of success depends on factors such as the country in which you sell, your niche, your product range, your webshop itself and your competition. Those factors weigh more heavily than the size of your shop. A clean, optimised product feed and a working Google Merchant Center, for example, are a precondition for profitable Shopping campaigns: without them you get stuck on disapprovals. Your margin is decisive too, because it has to leave room for paid acquisition. And your shop needs to convert stably, because ads only amplify what is already there. That is why, in the free 30-minute growth scan, we first check that those basics are in place before we start. If you do not have a Merchant Center yet, we set it up with you or help you further through our trusted partners.
What country should my shop be located in?
That doesn't matter. We have worldwide experience with webshops and always optimise locally, wherever you are based — from the Netherlands and the rest of Europe to the UK and the US. Your country of establishment does not determine your result; the market you sell in does. Click prices, competition, search behaviour and Google Merchant Center feed requirements all differ per country. That is why we set up campaigns per market, each with its own language, currency, bidding strategy and budget, rather than one campaign spread across several countries. That also lets you see what each country delivers, so you can scale up in the markets that pay off and scale back where they don't. If you want to expand internationally, we determine together during the free 30-minute growth scan which market is the logical first step for you.
Does Google Ads also work for small shops?
Absolutely. Smaller shops also achieve excellent results with our approach. By using the budget wisely and avoiding common pitfalls, we achieve maximum impact from every euro. With a smaller budget there is no room for waste at all, and that is exactly where most shops leave money on the table: a messy product feed, campaigns bidding against each other, or budget leaking away to search terms that never convert. So we start narrow and focused, with the products that have the best margin and the clearest demand, and only expand once the numbers support it. Our fee scales with you: you pay 10% of your monthly ad spend, with no fixed monthly costs, and the collaboration can be cancelled monthly. Find a winning product and we scale your campaigns at lightning speed. Your fee therefore only grows when your spend grows.

Start scaling your business now

Discover the growth opportunities waiting for your business and how we can help you scale structurally and profitably. Get in touch and take the first step towards sustainable growth!

Get in touch
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100+ clients grow daily with OPTIMZD

E-commerce package

For e-commerce clients we work on a commission basis. We charge 10% of your monthly ad spend, up to a maximum of €4,500.

Price on commission basis

  • 10% of ad spend
  • Monthly cap of €4,500
  • Price per webshop